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One of the best ways to keep getting traffic for your posts is to make them search engine friendly. Every post on clientsnow is like a web page in terms of search engine ranking and you can optimize each post with specific keywords for search engines.
In this Blog, We will share some tips for writing SEO-optimized post that will rank better in search engines. When do post, there are several things that you should keep in mind.
1. Post Title and Meta Title
First, you need to understand the difference between post title and Meta title.
Post title: How your reader sees the title of the post on your website.
Post Meta title: How search engines show your post in search results.
Your post title will be treated as the Meta title. It is important to have your keywords in the Meta title. Keep your post titles less than 66 characters.
2. Post Meta Description
These meta descriptions play a major role in search engine ranking. Meta description is a copy of your post. In 156 characters, you need to add your keywords and create a description that is attractive enough for users to click on it. Meta descriptions are very important. Google sees every post as a different web page so you can rank every post for certain keywords. Meta descriptions are great portion to put keywords.
3. Image Alt Attribute
Google can’t read images. To ensure that search engines can understand what an image is about, you must be sure to use proper image names. Many people make the mistake of uploading images with names like image0034.jpg. This is wrong! When naming an image, keep the name relevant to image itself. For example, if you take image of your products then give proper name to image. I have seen positive results when using keywords in image anchor text (when naming an image), so you should at least use keywords in your image alt text.
4. Interlink and Anchor Text
When writing a new post, it’s always a good idea to link back to old blog posts so that readers will stick around your site for longer and also so that search engines can re-crawl these old posts. This helps in better navigability of your site which reduces the bounce rate- another important SEO factor.
Simply put, when you link to a blog post, you see an option to add a link and a title.
5. Permalinks: Remove stop words
When we write a post, our post titles usually come with lots of stop words. So for example, when we write a post with the title:
“Within Jaipur city packers and movers”
Our post permalink, by default, would be:
Important Note: Never change your post permalink once the post is published.
6. H1, H2, H3 Headings
Using proper H1, H2, and H3 heading tags.
By default, in any SEO-optimized theme, the post title uses an H1 heading tag. So for the next sub-heading, you can use an H2 heading, and then an H3 heading, and so on.
It is always a good idea to use proper heading tags for effective SEO writing, especially when you are writing a long post.
Post title for readers & meta title for search engine (keywords in titles).
Post meta description (optimize it for better CTR and use your target keyword once).
Image Alt text (use keyword).
Interlink within a post using good anchor text.
Use proper heading tags (keywords in H1, H2, H3 tags).